Tool use can appear without anyone copying anyone
Non-copying routes are not a failure state — they can generate tool use on their own. Naïve orangutans learned nut-cracking individually, without needing to copy a skilled demonstrator, which shows that a behavior often treated as a cultural tradition can arise in a lone learner [5]. The same study frames the issue in terms of copying versus non-copying forms of social learning across species and populations, suggesting that non-copying processes may help explain why the frequency of a behavior differs from one population to another [5].
Birds offer a parallel case. In Goffin cockatoos, observers acquired tool-use and tool-manufacture competence more effectively when they saw a demonstration than under control conditions, indicating that social learning contributes to acquiring the skill [4]. But the same work notes that social learning does not appear to be critical to the developmental onset of tool use in the species examined, meaning young birds can start using tools without copying [4]. So social learning can raise competence while not being the thing that gets the behavior started.
What this implies for how often and how firmly a behavior sticks
Putting these together: copying is the mechanism that best supports a technique being repeated and retained, because the specific method is passed on and can be improved over time [3]. Non-copying learning supports the behavior's appearance and spread in a looser way — individuals may reach the same tool use independently, so the group pattern can be widespread without being tightly transmitted [5]. The cockatoo result fits this picture: demonstration improves how well observers perform, but the behavior's onset does not depend on it [4].
The honest limit is that these studies were not built to count how frequently a behavior occurs in a group or to track its stability over time. The chimpanzee–child comparison and the review of wild chimpanzee tool use both separate copying from non-copying learning but do not analyze frequency or stability [1][2], and the orangutan and cockatoo studies likewise do not quantify those outcomes [5][4]. The reasonable reading is directional rather than numerical: faithful copying is consistent with more consistent, transmissible tool traditions, while non-copying learning is consistent with tool use that can emerge and vary more independently — but the size of that effect on frequency and stability remains to be measured directly.
Sources used in this answer
Processes of social learning in the tool use of chimpanzees (Pan troglodytes) and human children (Homo sapiens).
Chimpanzees and human children differ in how they respond to tool-use demonstrations, reflecting different copying versus non-copying social learning processes, though the study does not analyze behavior frequency or stability.
Behavioral and cognitive perspectives on the evolution of tool use from wild chimpanzees
The paper distinguishes 'copying' from 'non-copying' social learning in wild chimpanzee tool use from behavioral and cognitive perspectives, but does not analyze the frequency or stability of tool-use behaviors.
Basis for cumulative cultural evolution in chimpanzees: social learning of a more efficient tool-use technique
Chimpanzees adopted a more efficient tool-use technique after observing others, indicating faithful social learning that supports cumulative cultural evolution.
Social transmission of tool use and tool manufacture in Goffin cockatoos (Cacatua goffini)
Goffin cockatoos acquired tool-use and tool-manufacture competence more effectively through demonstrations than in control conditions, though social learning did not appear critical to the developmental onset of tool use.
A candidate culture-dependent form in apes, nut-cracking, can be individually learnt by naïve orangutans (Pongo abelii)
Naïve orangutans can learn nut-cracking individually without copying, showing that a candidate culture-dependent tool behavior does not necessarily rely on copying social learning.
